Curious and passionate, I am always looking to learn new skills and push my limits. Whether it’s developing a client project or exploring new tools, I strive to deliver innovative and effective solutions.
With extensive expertise in digital marketing, I have developed a comprehensive range of services covering the entire acquisition chain:
Strategy
I design and implement tailored action plans to maximize my clients’ digital impact by combining creativity and data analysis. My strategic approach includes:
- Needs analysis: identifying business goals and target audiences, along with in-depth audits of existing performance.
- Tailored planning: developing global strategies that include multichannel campaigns aligned with the client’s priorities.
- Continuous monitoring and optimization: setting key performance indicators (KPIs) to adjust actions in real time and ensure optimal return on investment.
- Project management: coordinating stakeholders and teams to ensure smooth execution and timely delivery.
Social Media
I help businesses transform their social media presence into a strategic growth driver:
- Brand development: creating a consistent visual and editorial universe to engage audiences and strengthen brand identity.
- Community engagement: managing social accounts, interacting with users, and creating participatory campaigns to build stronger connections with customers.
- Content marketing: planning and producing content (images, videos, carousels, etc.) tailored to the specifics of each platform.
- Trend monitoring: tracking algorithm changes and new features to make the most of opportunities offered by each network.
Web and Advertising
I specialize in creating and promoting high-performing digital solutions:
- Website design: developing showcase or e-commerce websites optimized for search engine rankings (SEO) and user experience (UX).
- Online advertising: designing and managing campaigns on Google Ads, Meta Ads, and other platforms to maximize lead generation and conversions.
- Advertising performance optimization: analyzing campaign data to continuously adjust and maximize ROI.
- Advanced analytics tools: implementing and using solutions like Google Analytics to measure and improve digital performance.
Automation and CRM
I assist businesses in optimizing their internal processes with modern customer management tools:
- Automated workflow implementation: automating repetitive tasks like email sending, lead management, and follow-up reminders.
- Creation and optimization of newsletters: personalized email campaigns to maintain regular contact with prospects and clients.
- Custom API integrations: connecting CRM tools to other systems for centralized and efficient data management.
- CRM data analysis: leveraging customer data to identify growth opportunities and improve customer experience.
International Experience
Thanks to my fluency in Italian, French, English, and Portuguese, I have managed projects with multicultural teams around the world:
- International coordination: ensuring smooth communication between partners in different countries.
- Cultural adaptation: creating strategies and content tailored to the cultural specifics of each market.
- Multilingual management: translating and adapting documents, campaigns, and tools to ensure their relevance across multiple languages.
Conclusion
In conclusion, my goal is to help businesses achieve their digital objectives while optimizing their processes through innovative, customized solutions aligned with their needs.
You have a dream? A project to bring to life? Book your first audit now – it’s free and with no commitment!